Renault: Single tank destinations

Renault just developed the most fuel-efficient engine in its category. The new Energy dCi 110 hp only consumes 3.5 l per 100 km. This means that you can travel up to 1700km using a single tank. To let you experience this unique performance, we developed a webApp that gives you the opportunity to see all the destinations you can reach with one tank from where you are standing right now.

Advertising Agency: Marcel, Paris, France
Creative Director: Jeremie Bottiau
Art Director: Thibault Choquel
Copywriter: Filipe Vilas-Boas
Account Managers: Pascal Gaveriaux, Arthur Trarieux, Sébastien Llanta, Jean-Frédéric Bloy, Matthieu Morteau

June 2012


kleenex's picture
40312 pencils

nice app.

Meredith Singh's picture
Meredith Singh
397 pencils

Would be better with hyperlapse video.

erectus's picture
5326 pencils

Yes. Also print ads are great.

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