Relame: Fright
High Bandwidth | Low Bandwidth | Mobile
Advertising Agency: Publicis, São Paulo, Brazil
Chief Creative Officer: Hugo Rodrigues
Creative Directors: Hugo Rodrigues, Denis Kakazu
Art Director: Antonio Correa
Copywriter: Gustavo Alves
Director: Diogo Ekizian
Production Company: Casa da Mãe Joana
Music / Audio Prodution: Lua Nova
10 Comments
Yes, but the target are the drivers not the pedestrians.
I wonder how effective this was being that people had to read the back of the guy's shirt to get the message.
They had an idea, BUUTTTTT imo the whole thing did not work at all.
Are you serious?
You really think that will solve the problem?
wrong message, wrong target.
and you smash ears people.
really 5tupid idea. Try using it at a traffic signal when people do talk on the phone.
ideas....30 minutes nahi toh free.
cheap prank... wrong target. At least target the drivers talking on the phone at a red light...
coz i said so
*facepalm*
I really don't resort to flaming, but this fucktardedly poorly thought idea is an absolute disgrace to our profession! What the hell were you idiots *not* thinking?!
How incredibly annoying
+++
"I love some things, and don't love some other things."