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RBC Blue Water Project: Water Donation Box

RBC Blue Water Project: Water Donation Box
Your rating: None Average: 3.6 (20 votes)

Your donation creates more clean water.

Advertising Agency: BBDO Toronto, Canada
Creative Directors: Peter Ignazi, Carlos Moreno
Art Director: Linda Carte
Copywriter: Rachel Abrams
Photographer: Rebecca Nixon
Released: March 2008

Comments

Prof's picture 857 pencils

How many more times are they gonna do this Aesop thing?

It's getting old...

Quite really.

CIM's picture 2 pencils

Done! Someone from Singapore did the same idea and got shortlisted in Cannes this year.

theanc's picture 2458 pencils

I think I'm gonna upload another one next weak. Isn't it great?

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

CGilb09's picture 495 pencils

Meh, even if it hadn't already been done...it still reminds me of those tacky coin drop things that used to be on the counter at Taco Bell.

Junior Copywriter blood thirsty for work. Will remove fangs for interview.

www.ChristopherDGilbert.com

alvinpck's picture 1256 pencils

How does this box makes the water clean? Does this box come with a built-in filter. The coins dropping only raises the water level.

...
http://alvinpck.deviantart.com/gallery/

Martijn's picture 494 pencils

The amount of water rest the same. There is only more dirty money in it... Says the opposite to me.

naiven's picture 32 pencils

the idea is not bad, but they should delete the “clean” from the concept

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