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Rajab Al Kathiri & Associates: Divorce Advocate
Advertising Agency: Fortune Promoseven, Oman
Creative Director / Art Director: Noufal Ali
Copywriter: Vikramaditya Maity
Illustrator: Sanoop
Photographer: Suresh Anthikad
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wow, another agency's elevator!
The problem isn't that it's an elevator as a media, but that the idea is plain unappealing and dumb.
crap. it could at least say "Barbie & Ken" or s.th. on the door
arabs in the gulf dont really understand it the way you are suggesting.. its better this way..
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Everartz
A very good idea, but note the geographical location of this.
So the divorce advocate will be sliced in half? Nice!
i think instead of this they should have shown a couple holding hands who part away every time the door opens..and Divorce Advocate should be inside the elevator which would immediately become visible once the couple parts away
Pfff... This is a ripp off from the famous divorce advocate business card.
Gold in One show.
And an imitation of Superman elevator media.
Lion at Cannes.
Business card Idea + Kill Bill / Superman elevator media = This ad
Cheeres
I hate elevator ads. Plz keep the elevators ads-free.
Such a rip off.
I know people are tired of seeing ads on elevator doors, but i reckon that's like asking to never see another print ad in a magazine. Elevator ideas are going to be around for a while - folks just love having their messages on things that open and close.
i dont think that's a good idea.