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Comments (38)

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Highest Rated

Guest's picture
Guest

nice - atul

partially_impartial's picture
partially_impartial
Activity Score 91

I like the concept but it's kind of backwards. This makes it seem more like the product causes blemishes not zaps them away.

ShaniG's picture
ShaniG
Activity Score 17214

I totally agree. Great thought, wrong result.

Tonits's picture
Tonits
Activity Score 349

Ingenioso!!!

bknowlden's picture
bknowlden
Activity Score 3647

Very smart. Good idea, use of media and placement.

corndogfuneral's picture
corndogfuneral
Activity Score 1053

I mixed on this. Is it backwards or did punching the hole get rid of a zit? DOn't know.

Chris's picture
Chris
Activity Score 1985

nice idea.

Guest's picture
Guest

one of the fantastic way of doing advertizing, liked it brooo,

gmint7's picture
gmint7
Activity Score 2683

:::J:::
the line contradicts the visual.

(i read it as, if i use the product on that top right, i will have holes in my face)

good idea, but wrong ad. she's cute though

:::J:::

premc's picture
premc
Activity Score 917

good ! 6/10

radical

Guest's picture
Guest

Great work!!!!

Guest's picture
Guest

I think it's the best use of BEST Ticket

Guest's picture
Guest

10/10 for this

Guest's picture
Guest

ok, the model at the back of the ticket gets a blemish. But what about the promised 'quick fix solution'. And somebody gave a 10/10, for what?

Madibaman's picture
Madibaman
Activity Score 107

This one sits uneasily with me. The problem/solution method is always quick and easy - show the problem, tell consumers to use product, voila! problem solved. I can't quite put my finger on it but this is just a little off for me. Kinda reminds me of the stupid scam campaign for a painkiller where posters of people's silhouettes were placed over large cracks on public walls. What a damn wank that was. And to think judges gave out awards for that. Sigh...

Guest's picture
Guest

FYI. This is not a scam. It was carried out on a large scale and lakhs of Bus Tickets have been circulated across the city.

Madibaman's picture
Madibaman
Activity Score 107

Didn't mean this was a scam. I was referring to the painkiller ad done by China.

geraldanith's picture
geraldanith
Activity Score 97

Whatever said and done, its good!!

Guest's picture
Guest

super cool

Guest's picture
Guest

super cool

Guest's picture
Guest

my worry is what if it gets punched on numbers 14 or 4? blemishes on the eye?

Guest's picture
Guest

hey...to answer ur qsn, we issued tickets for a particular route i.e. - a ltd distance. so when the tickets are punched, the punch mark is seen only within a specific area that is near the model's cheek.

Guest's picture
Guest

very good point. this only proves that it was a scam

Guest's picture
Guest

FYI. This is not a scam. It was carried out on a large scale and lakhs of Bus Tickets have been circulated across the city. There is a strategy behind this creative idea.

Guest's picture
Guest

Good Use of a bus ticket.

parvej_pathan's picture
parvej_pathan
Activity Score 13

its good 1111111111111111111111111111111111111111111111111111111

Guest's picture
Guest

cool

copylad's picture
copylad
Activity Score 121

GREAT!

I'VE NEVER SEEN ANYTHING LIKE THIS SO FAR ON MUMBAI BUS TICKETS.

GREAT JOB PUBLICIS.

Guest's picture
Guest

gr8 thought, perfect media for gr8 concept..keep it up
-----sayali rajadhyaksha

Guest's picture
Guest

gr8 thought, perfect media for gr8 concept..keep it up
-----sayali rajadhyaksha

Guest's picture
Guest

lame

Guest's picture
Guest

backwards: product is solving the problem, not causing it. Maybe the bus runs backwards too.

gmint7's picture
gmint7
Activity Score 2683

:::J:::

agree.

lame.

forced.

creative, but

not smart.

:::J:::

Guest's picture
Guest

Gooooood 1

optat1vely's picture
optat1vely
Activity Score 12

it's seems like the product gives blemishes and doesn't take it away. BUT it's a very creative think-out-of the box idea, and that's our job. so i'll give it a good rating for that.

-----

Guest's picture
Guest

all said and done..it's a great idea...congrats publicis!

capywriter's picture
capywriter
Activity Score 5509

is the product also a solution for eye problems? Or lips? It would be a great product though...

Guest's picture
Guest

gd idea and gd use of a medium thts not been used tht much in the past.. personally though.. i think its too mass oriented to really capture the niche TG meant for the product..

Guest's picture
Guest

nice - atul

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