Your contribution can end child labour.
Advertising Agency: JWT, Mumbai, India
Creative Directors: Shammsunder Gooud
Art Director / Copywriter: Shammsunder Gooud
Photographer: Avadhut Hembade
Released: November 2007
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39 Comments
esto ganó en cannes.
w
www.joancordoves.blogspot.com
Bien hecho.
Great.
Direct Hit!
damonhakim.wordpress.com | The easy way to learn branding
the result was overwhelming. please quantify.
The madman thinks he is sane. I know I am mad. -- Pablo Picasso
Really nice.... i like the idea n i feel everyone ul be aware of it.. so its a nice idea....
Wow its ecxellent idea. Its amazing. I love it.
such an obvious SCAM
And only a guest commenter leaves comments like this.
Maybe this is scam. To me.. this idea could've been executed better. but anyways no social-service organization ever gives a brief. Scams/Ideas have to be done and sold to them... free of course, they might-as-well put in all that advertising money in a social cause.
ideas....30 minutes nahi toh free.
Actually, all our social clients give briefs and they're all paying for it (although it's probably less than for-profit clients). Due to rising competition, non-profit organisations need to be just as marketing-driven as any other business nowadays. And no, they're not easier to work for. Calling an excellent idea like this a scam, shows stupidity on behalf of our guest commenter. An installation like this can be implemented anywhere without paying for media space and it will generate donations and draw big time attention to the problem at the same time. It's using the clients small budget in a smart way.
such an obvious SCAM
Great nice Idea..loved it..
Mr. BulbheaD, a donation of half a million rupees is quantification enough, I would think.
And Mr. Guest Commenter, before coming up with smart ass views about it being 'SCAM', try and better this idea.
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I think; therefore I am
well done
good job
done before
this is a great idea I've never seen it before, plis show the link.
www.therarebulldog.org
As for the "done before" comment. Is it necessary to be so negative? So what if it has been done before. If it works and raises money for a good cause or gets people to buy the product of a client, it's a winner. Most things have been done before.
This is a good site to see great work, but I am becoming more jaded about even reading any comments. Those who are negative seldom offer any constructive criticism. If you don't like something, say why. Frustrating. I hope those people are more positive in other aspects of their life, or they live a miserable existence.
As for the done before comment. This is such a great idea it won Cannes Gold.try to do some great work guys. don't feel jealous.
As for the done before comment. This is such a great idea it won Cannes Gold.try to do some great work guys. don't feel jealous.
Simply Great.
What a great idea. ROCKKKKS...
good job.
i hate when advertising people touch such a subject in a cheesy way just to get awards and stuff
come on guys don't play with those cards its very cheap
if u really care about working kids, do something more than doing this ad on photoshop and sending to the awards to get metal for ur portfolio
Really nice concept! Great job!
Great Idea, Keep it up guys.
excelente concepto y claro el mensaje.. muy bien logrado
brilliant!
good idea.... very well executed
UDAYpatwardhan@09820654722 CD
Simple. Great. i wish i would have thought of this.
UDAYpatwardhan@+91 22 98206 54722
Great!!!!!!!
Vikram
stunning
enjoyed
enjoyed
simple yet hitting! good job!
really..very creative
like tis much~
nicee