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Cruel Mirror

Agency: 
Published/Aired: 
June 2010
Description: 

Ambient advertisment created by Escala, Brazil for Procopio Ferreira, within the category: Recreation, Leisure.

Advertising Agency: Escala, São Paulo, Brazil
Creative Director: Getulio Albrecht
Art Director: Silvio Moreno
Copywriter: Heitor Bisi
Producers: Gabriela Grazziotin, Mafê Massoni
Media: Raphael Correa
Account Director: Dida Dourado
Account Manager: Cristiane Andrighetti
Art Buyer: Marina Pimentel
Photographer: Dulla
Image Retouch: Digital Imagens Perfeitas

Comments (13)

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Highest Rated

Janae's picture
Janae
Activity Score 385

its not a brand new idea, but it's still working.
nice entertaiment for the visitors.

Guest's picture
Guest

Great !

Roshan Quintus's picture
Roshan Quintus
Activity Score 667

wow. this is good.

bite me

Guest's picture
Guest

AMAZING IDEA!!! GOOD JOB GUYS!!!

Guest's picture
Guest

people with anorexia look the mirror and see a fat person when they arent careful with that

Guest's picture
Guest

i think you're just trying to critize with no reasons...

mmackinven's picture
mmackinven
Activity Score 1608

I happen to agree with the above statement, anorexic people have very fragile minds, and this would help destroy that.

Guest's picture
Guest

It rocks. I like it very much.

Guest's picture
Guest

It rocks!! I really like it.

Guest's picture
Guest

it's not offensive to fat people?

angieraj's picture
angieraj
Activity Score 428

I wonder how the obese reacted to it....But great idea tho

Cognito Ergo Sum

Guest's picture
Guest
Guest's picture
Guest

for marketing purposes yes it works but for someone who may have problems with eating disorders this is just soooo bad, imagine someone who attended the play and suffers from anorexia... not good

Janae's picture
Janae
Activity Score 385

its not a brand new idea, but it's still working.
nice entertaiment for the visitors.

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