Presidium: Guerilla beds

Advertising Agency: Out of the Box, India
Executive Creative Director: Viral Pandya
Creative Director: Sabu Paul
Creative Director: Guneet Pandya
Art Directors: Viral Pandya, Guneet Pandya
Copywriter: Sabu Paul

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12 comments

atb2005's picture
atb2005
13567 pencils

It's a clever idea, but I don't see many students wanting to sleep in that. A bit creepy to know that you are lying on Einstein's face..lol

Adaddicted's picture
Adaddicted
3435 pencils

its out of the brain idea. The one in the centre might........, because he is the cricket god ;-))

withalltherespects

luispiter's picture
luispiter
2756 pencils

interesting

tytpol's picture
tytpol
776 pencils

Forced. Like.

brandingworthspreading's picture
brandingworthsp...
648 pencils

I like it, although I find it difficult to believe that admissions greatly increased because of it. It's nice as a merchandise object.

art.vs.commerce's picture
art.vs.commerce
566 pencils

why bed sheets?

whatthe's picture
whatthe
21 pencils

Dream big is the line

scorpideas's picture
scorpideas
14 pencils

i like the concept bt found it a bit forced one and overdone.

Anilk's picture
Anilk
16 pencils

Nice but expensive thought...

Tommy G.'s picture
Tommy G.
897 pencils

That makes a lot of coackroaches in one single bed

tamils's picture
tamils
202 pencils

clear concept..but forced

Guest's picture
Guest

its just a product display... nothing refreshing in the ad.

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