Prague Municipal Authority: Dog sticks
Don't let me run free. It is forbidden here.
Dog sticks with the message were distributed all over the park. Dogs would pick them up and deliver them to their owners. Watch the video too.
Advertising Agency: Leagas Delaney Prague, Czech Republic
Creative Director: Tereza Sverakova
Art Director: Jan Tomasek
Copywriter: Petr Cech



14 Comments
sweet
Thats coool...
withalltherespects
Very funny idea!
What hath God wrought
Clever.
Good idea.
Poster Frames Stock Displays Blog. Twitter. Facebook.
Very sweet.
Blog | Twitter
running good
Good!
I like it !
done as dm by M&C Sydney about 5 years back
cannes and D&AD winner, back to school kids.
Oh Whitefang, you spoilt it for me. Just for a minute there I was quite liking what I thought was an original idea.
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Good.
The M&C Sydney`s campaign is different: http://www.directdaily.com/?p=4948