Pradeep Venugopal: Sundial

Pradeep Venugopal: Sundial

Advertising Agency: Euro RSCG India
Creative Directors: Satbir Singh, Mani Jayaram
Art Director / Copywriter: Kamal Bhatnagar
Released: December 2007

Your rating: None Average: 7.8 (12 votes)

Comments

Very cool, odd shape for a business card though – (says the American).
--
brandon

www.brandonknowlden.com

Simple and smart. Love it.

AdCracker's picture

Any information on how this idea actually worked in the market? Do people actually play with it?

> AdCracker - interactive tools to trigger ad ideas.

gmint7's picture

:::J:::

its cool

though i have seen it before in the book "best business card design" as a rectangle name card

but who cares. it works. : D

jazarah's picture

interesting, smart

http://jazarah.net/blog/

everartz's picture

yea this is cool but whats written on the card in black?
--
Everartz

Such a huge card? Or are the fonts too small?
Should show some object, like a hand to give an idea about the size.
Although it's not very interesting to me.

www.advertisingportfolio.blogspot.com

Constructive Criticism
1) Too much Wastage of paper
2) when you hand out your card, people hold a card like they would hold any book/paper to read. How many people would take the time to place it on a flat surface and view shadow of the dial?
3) Too fancy to carry around in your wallet/purse - Something smaller and more practical would help and i agree with JAGGY... The sense of dimension is not so obvious here...I would take back this comment if the size is small enough.
4) Looks more like a pop out greeting card.

www.wordsofbabel.blogspot.com

I luv the concept but even my bag (a real girl's bag) cannot carry
this card