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Portfolio Night 2010 Israel: New blood

Advertising Agency: GITAM BBDO, Tel Aviv, Israel
Chief Creative Officer: Guy Bar
Creative Directors: Danny Yakobowitch, Max Shcherbakov
Copywriter: Ronen Levin
Art Director: Yael Gerzon
Photographer: Alon Grego
Graphic Designer: Miriam Moshinsky
Executive Agency Producer: Noga Sagi
Production Company: Rabel Digital
Director: Micha Kinsbruner
Sound Design Company: Tomer Biran
Interactive Designer: Miriam Moshinsky
Programmer: Guy Altman
Post Production Company: Promo Post.
Flash: Adi Targownik

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31 comments

TommyO's picture
TommyO
1866 pencils

No.

Reality Check's picture
Reality Check
1799 pencils

There’s no in between for this one; it will go down as one of those love it or hate it advertisements.

Guest's picture
Guest

Out of touch, tasteless, disappointing ?

Guest's picture
Guest

soooooo... no

CUTIEPIE's picture
CUTIEPIE
347 pencils

WOW!

Paloma's picture
Paloma
526 pencils

I can't believe they have done it in Israel where people die daily cause of the war, from the day Israel has been created.
A good idea somewhere else, but stupid and uncaring in Israel

CommandZ's picture
CommandZ
2472 pencils

Absolutely not!

Guest's picture
Guest

How horrible and insensible. Maybe that is why the whole world hates Israel...

Guest's picture
Guest

i supose this comment has been written by an arab...

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

I didn't like it really. Such a de-tour in saying you're having a portfolio night.

Guest's picture
Guest

Comparing what we (creatives) do to those who actually offer their lives (our military) for higher causes is cheap, pathetic and shameful. I'm disgusted.

thedesignaddict's picture
thedesignaddict
5366 pencils

Dude, this is the worst thing I've seen in a long while.

Guest's picture
Guest

hmmm...so the Israelis are the ones being killed not the Palestinians... thats interesting

silvi's picture
silvi
4172 pencils

Production is excellent, but idea is not that good in a country in permanent war.

Guest's picture
Guest

Oh my god. This is horrendous. I'm not surprised though. The concept is bang on for a nation of blood thirsty people.

Guest's picture
Guest

great idea man, let's stereotype a whole nation for the actions of a few - i think we can all learn from this person, he is truly a light at the end of the tunnel towards peace...

Guest's picture
Guest

we must be vampires...

Chris's picture
Chris
1987 pencils

Utter rubbish. Nice Photography is about all that's good.

Guest's picture
Guest

putting politics asside, the idea is very good. holding a blood donation day for invitting new blood is a good idea. the war could be a bit too harsh though.

Guest's picture
Guest

an idea that could be a cause of gaining blood!! brilliant... no matter what... this idea created a chance to gain something worth while!!

Guest's picture
Guest

The concept is good, however, the topic they used how to provoke and get the message across is ridiculous. They should be ashamed of themselves. This (war) should never be associated with design.

Guest's picture
Guest

The only positive thing was the blood donation. But the idea of "new blood" for recruiting new talents for agencies has been done like a million times... And war video was just awfull, aggravated by the fact that was done in Israel. I don't know how the creative directors went along with this idea...

Guest's picture
Guest

love it!!!
seeing it in a politic point of view is stupid
great idea

Guest's picture
Guest

This "spot" is full of not too subtle political and religious insults through the graffiti on the walls... such as defacing the Palestinian flag with the star of David.

Hackneyed idea. Amateur craft. Very basic thought. Political. And unable to rise above the scum that is the Israeli condition.

But you loved it.

Guest's picture
Guest

They just missed the car-bomb. Hate this.

Guest's picture
Guest

Ironically this stems too much from the Israeli Palestinian conflict and is just useless.
And then joining with the Israeli blood bank, really? how openly are the pushing that agenda.

Poorly done.

aji pam's picture
aji pam
94 pencils

get another job

pez's picture
pez
1723 pencils

Obviously the Israelis are fascinated by war, I don't like this at all...

Guest's picture
Guest

Oh my god! Please leave the advertising area!

TrêsMídias's picture
TrêsMídias
1468 pencils

Omg, i just can't believe that this ad was released!

tommysyatriadi's picture
tommysyatriadi
6 pencils

great post i love it

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