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Playboy Germany: Play, boy!

Playboy Germany: Play, boy!
Your rating: None Average: 3.2 (26 votes)

Advertising Agency: Philipp und Keuntje, Hamburg, Germany
Creative Director: Holger Lindhardt
Art Director: Oliver Brkitsch
Copywriter: Heiko Notter
Account Manager: Silke Dolle
Released: December 2007

Comments

talay's picture 266 pencils

forced...

Dzsoi's picture 3553 pencils

True. And unexciting. We see so many lights exactly like that on billboards.

jazarah's picture 1272 pencils

it's funny, and very simple

banana's picture 14 pencils
TheAdMad's picture 557 pencils

Ok so no one can ever use lights again, ok?

...that's not the same idea at all

Luis Maram's picture 147 pencils

Good Point AdMad... Absolutely agree. According with the "done" nobody could design or print on paper anymore because it has been done before. Absurd.

Creativity is an inner monster.
http://blog.luismaram.com

andreis's picture 292 pencils

oh no!!! it was done before!!! we all going to die!!!!!!

---
andreis.carbonmade.com

banana's picture 14 pencils
natesanmohan's picture 25 pencils

Natesan Mohan

Need more focusing on the light placement.

Natesan Mohan

vinaywins's picture 138 pencils

Good idea

Vinaywins
www.freewebs.com/vinaywins

Vinaywins

mpindy's picture 165 pencils

I would have never seen the breasts.

Exhale's picture 20 pencils

hö? take a audi-emblem and its for xenon-spotlights.
not very clear idea, sorry

fersvax's picture 1199 pencils

Boobs? Where? Your mind must be extremely twisted to see boobs in a simple spotlight.

FER.

Tincho's picture 1105 pencils

Thats the idea...

Aphex's picture 96 pencils

Silicones!!!

mimi_g's picture 56 pencils

wud ve never guessed that these r breasts!!!!

Duckman's picture 384 pencils

I can't see boobs there. I would't see it without agency comment.

_____________________________________________________
Trifles make perfection, and perfection is no trifle.

but_why's picture 282 pencils

Too subtle for me too.

pankajadsoftheworld's picture 403 pencils

i think lights should have been from bottom...

smartkani's picture 142 pencils

where izz zee boobies?

not working for me.

Copydog's picture 109 pencils

lol@Results

Wordnerd's picture 4753 pencils

totally agree. dumb idea btw and neither appealing nor funny

chintan ruparel's picture 1518 pencils

Challenge: To make men aware of PLAYBOY in an unusual way, using the idea of "play, boy"

...really, now?

what, are you saying,? its, maybe, just a superflop, attempt from the, creative team, to make use of this, awful wordplay, which, they wrongly thought, was a decent idea, to begin with. add, to that, an even more, awful execution, or more like, fake!

~ old habits die hard, older ones never do ~

Tripioso's picture 260 pencils

Boring

Life's a Trip. Enjoy the Ride!

adgourmet's picture 56 pencils

mmmm

I agree, a little bit forced

Rog's picture 6110 pencils

Flacid.

>>>> That's not an ad. THIS is an ad.

Misstree's picture 209 pencils

yeah...they look like inverted boobs 2 me. n not one bit sexy.

I wud've never got it.

.............................

Not all who wander are lost.

godfather's picture 131 pencils

good for mcdonald...

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