Advertising Agency: Philipp und Keuntje, Hamburg, Germany
Creative Director: Holger Lindhardt
Art Director: Oliver Brkitsch
Copywriter: Heiko Notter
Account Manager: Silke Dolle
Released: December 2007
I can't see boobs there. I would't see it without agency comment.
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Trifles make perfection, and perfection is no trifle.
Challenge: To make men aware of PLAYBOY in an unusual way, using the idea of "play, boy"
...really, now?
what, are you saying,? its, maybe, just a superflop, attempt from the, creative team, to make use of this, awful wordplay, which, they wrongly thought, was a decent idea, to begin with. add, to that, an even more, awful execution, or more like, fake!
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Comments
forced...
True. And unexciting. We see so many lights exactly like that on billboards.
it's funny, and very simple
http://jazarah.net/blog/
it's been done before
http://adsoftheworld.com/media/print/mcdonalds_247_drive_thru_lights
Ok so no one can ever use lights again, ok?
...that's not the same idea at all
The Ad Mad
Good Point AdMad... Absolutely agree. According with the "done" nobody could design or print on paper anymore because it has been done before. Absurd.
Creativity is an inner monster.
http://blog.luismaram.com
oh no!!! it was done before!!! we all going to die!!!!!!
it's been done before.
http://adsoftheworld.com/media/print/mcdonalds_247_drive_thru_lights
Natesan Mohan
Need more focusing on the light placement.
Good idea
Vinaywins
www.freewebs.com/vinaywins
I would have never seen the breasts.
hö? take a audi-emblem and its for xenon-spotlights.
not very clear idea, sorry
Boobs? Where? Your mind must be extremely twisted to see boobs in a simple spotlight.
Thats the idea...
Silicones!!!
wud ve never guessed that these r breasts!!!!
I can't see boobs there. I would't see it without agency comment.
_____________________________________________________
Trifles make perfection, and perfection is no trifle.
Too subtle for me too.
i think lights should have been from bottom...
where izz zee boobies?
not working for me.
lol@Results
totally agree. dumb idea btw and neither appealing nor funny
Challenge: To make men aware of PLAYBOY in an unusual way, using the idea of "play, boy"
...really, now?
what, are you saying,? its, maybe, just a superflop, attempt from the, creative team, to make use of this, awful wordplay, which, they wrongly thought, was a decent idea, to begin with. add, to that, an even more, awful execution, or more like, fake!
~ old habits die hard, older ones never do ~
Boring
Life's a Trip. Enjoy the Ride!
mmmm
I agree, a little bit forced
Flacid. >>>> That's not an ad. THIS is an ad.
yeah...they look like inverted boobs 2 me. n not one bit sexy.
I wud've never got it.
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Not all who wander are lost.
good for mcdonald...
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