Playboy: Beach Towel
Interesting spin on the Skin cancer beach towel idea.
Agency: Grey, Argentina, Buenos Aires
Creative Director: Pablo Gil, Sebastian Garin, Alejandro Iglesias
Copywriter: Dauquen Chabeldin, Martin Dofou
Art Director: Diego Rubio, Cristian Feichtenslager


7 comments
Fails to impress.
i love it. (and the girls too). Maybe already seen somewhere else, - although it's still great.
I think it's clever. Given the nature of the product, advertising probably sometimes proves difficult. Wuth the recent mainstream acceptance of Playboy as a cool brand, this is a smart way of getting the name/image out there.
great stuff!
I like it!!! Simple but it works!
old idea but nice and dificult to work on MEA
b i l a l
Bilal
gr8 idea