Plan Belgium: Gabriela

Advertising Agency: Duval Guillaume, Belgium
Executive Creative Directors: Geoffrey Hantson, Katrien Bottez
Copywriter: Niels Sienaert
Art Director: Tim Schoenmaeckers
Executive Producer: Frederik Zaman
Production Company: TRS Brussels
Director: Jan Boon
Producer: Thomas Landeloos
Editor: Hans Desmet
Account Director: Dimitri Mundorff
Account Manager: Jef Leysen


kleenex's picture
37459 pencils

not bad.

ahrimanpob's picture
100 pencils

I can understand why it works so well in a country that doesn't see teen pregnancy that often. It's quite powerful to see the reaction of the kids as they're told in a very clear and concise way about teen pregnancy and their show of hands to support the campaign. Nice.

Mongoose's picture
4981 pencils

"every girl should have a right to a good education" is a strong for these tender minds to comprehend.
Very well structured, though i tend to think its focused on the wrong audience - It should be sold to their parents

Make the logo Bigger and the black, Darker!

rauliten's picture
393 pencils

I thought It was a campaign to prevent teen pregnancy in that school. I agree with Mongoose, wrong audience. Great actress Gabriela btw.

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