P&G Vick: Vick Fragrance Test

Watch the video too: http://www.youtube.com/watch?v=D67kW4pI-78

Advertising Agency: Publicis, Sao Paulo, Brazil
Creative Directors: Hugo Rodrigues, Tony Goes
Art Director: Nelson Costa
Copywriter: Cristiane Parede
Published: March 2011

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TatiiiAlmeida's picture
166 pencils

boa idéia. incrível, é uma situação que está na nossa cara o tempo todo e ninguém tinha pensado em usar isso para Vick. Show de bola. Parabéns.
Nice idea. This situation is present in our lives and we didn't realized we could use it to create something for Vick yet. Congrats.

dmbdesign's picture
17 pencils

Is that more closer DM than Ambient?

Prasad Weerasekara's picture
Prasad Weerasekara
638 pencils

wow..! good ambient idea.

jackblack's picture
2262 pencils

Kind of sort of interesting.

tamer samy's picture
tamer samy
683 pencils

Awesome idea..

tirthomitro's picture
2760 pencils

nice one

they showed me a picture & i laughed
dignity has never been photographed

vidya.shankaran's picture
724 pencils

Really liked this campaign .. very refreshing.. +1

Nike Diesel's picture
Nike Diesel
13389 pencils

Nice one.

Glut's picture
3947 pencils

very clever idea!

ceoisjj's picture
126 pencils

this is sooo smart!!

snowgoosegirl's picture
32 pencils

wow! a breath of fresh air...really different.


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