ADVERTISING

Orange

Check Roxy Pro

Agency: Grand Union

Description

Orange is an avid supporter of international sport event. Orange believes in pushing the envelope to bring people ever richer experiences straddling the real & digital world. At Roxy Pro 2011, Orange gave surf fans the power to share this amazing event with their friends: Live! Thanks to a simple move, a Facebook Connect Wristband allow people to live and share a real-life experience with their friends. People check-in their location to share photos for daily prizes. Massive success : 100% of bracelets used / 4+ “check” per fan / 120.000 views on Facebook.

This professional campaign titled 'Check Roxy Pro' was published in France in July, 2011. It was created for the brand: Orange, by ad agency: Grand Union. This Ambient medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted over 12 years ago.

Credits

Advertising Agency: Grand Union, Paris, France
Creative Director: Nicolas Journiac
Art Director: Sébastien Henry
Photographer: Alexandre Marchon

Kaffeine
La Ligue contre...

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.