Oral-B: International Flight Mouth
Plaque is hidden between your teeth.
Advertising Agency: Beacon Communications/Leo Burnett, Tokyo, Japan
Executive Creative Directors: Keizo Mugita, Masahiko Yasuda, Jon King
Art Directors: Hisamichi Takase, Tomo Tanaka
Copywriters: Keizo Mugita, Minoru Hongo
Agency Producers: Takumi Kubota, Mamoru Tanno
Director / Editor: Hiroki Yamaguchi
Production Producer: Takuma Kinoshita
Published: September 2011


12 comments
Unexpected baggage carousel idea!
Will Think for Salary
excellent work
gud1
copywriter
mumbai
Early to bed, early to rise, work like hell and advertise
Too bad we don't see the text and how the giant toothbrush works.
quite ingenius.
No.
No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094
Very Unique spot to put an ad.
Yes.
yummy
... and that logo sucks.
Will Think for Salary
Good idea. But i think the Phone stuff is forced.
hadn't even noticed that but you're totally right. Imaging someone following that QR code like an idiot. "focus... focus... damn! now i have to wait for the next turn!"