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Optician Chris Van Bael: Eye test letter

Optician Chris Van Bael: Eye test letter
Your rating: None Average: 4.4 (15 votes)

Is it difficult for you to read these letters? If it is, than please drop by for a free eye test.

Advertising Agency: Proximity BBDO, Belgium
Creative Director / Art Director: Adriaan Van Looy
Copywriter: Wim Provoost
Production: Sofie Verschaeren

9 Comments

ecflagcorp's picture 108 pencils

Nice layout and concept. I like. :-D

Charlie Pratt's picture 427 pencils

Well done. I love the idea of an optometrist with an eye for creative. Who knew?!

http://www.charlieprattdesign.com

teenie's picture 1906 pencils

I like it - although at first I thought it was a play on the legal small print.

Still - very nice and original.

michelangelo_of_ad's picture 408 pencils

very clever

"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec

wkanaan's picture 483 pencils

nice layout and all, good idea but not fresh (test letter has been seen alot)

CarlosRamirez's picture 2 pencils

Creative, effective. nice idea for direct media.

Good eye BBDO, Belgium.

simba's picture 32 pencils

nice!

Rog's picture 6110 pencils

TIR
EDANDV
ERYVERYOLD

>>>> That's not an ad. THIS is an ad.

lolita.c's picture 12 pencils

uhmmm...
not fresh , really.too many eye-chart.

and comment everybody a new website about ad works.
sth like here. another choice,hehe .

www.whosworks.com

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