Opodo: Heated citylights
Opodo is an online travel company. To promote their getaway holiday destinations the agency came up with heat emitting citylights. Notice the melted snow under the citylight. I wonder why the girl in the picture is not hugging the ad.
Credit: Leagas Delaney, Hamburg



Comments
Bad
You want to expand?
nice
Another bad ghost.
its bad because it will attract homless people, and maybe you doesn't want them hanging around you're campaign
I haven't seen a single homeless in Germany. I'm sure there are, but not as much.
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