Ads of the World a mediabistro site

Opodo: Heated citylights

Opodo: Heated citylights
Your rating: None Average: 9.8 (18 votes)

Opodo is an online travel company. To promote their getaway holiday destinations the agency came up with heat emitting citylights. Notice the melted snow under the citylight. I wonder why the girl in the picture is not hugging the ad.

Credit: Leagas Delaney, Hamburg

Comments

Aditya U's picture

Bad

ivan's picture

You want to expand?

rod's picture

nice

chilli's picture

Another bad ghost.

gabS's picture

its bad because it will attract homless people, and maybe you doesn't want them hanging around you're campaign

ivan's picture

I haven't seen a single homeless in Germany. I'm sure there are, but not as much.

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos

Social Media and the Customer: Focus on Community Management
How community management can drive great customer service and transform your business. watch a preview

On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!

stocklogos.com logoawards.mediabistro.com