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By tagging the city with various sexual positions, this simple guerrilla campaign for Oohtique.com – an online store that sells a range of sex toys, condoms and then some – encouraged individuals to be more spontaneous with a playful proposition: “Have Fun”.
Advertising Agency: JWT, Singapore
Creative Director: Ali Shabaz
Art Director: Mikkel Kroijer
Copywriter: Joseph Cheong
Photographer: Jonathan Tay
Additional credits: Lay Leng, Connie Tham
Published: September 2007
Comments
Huge and brilliant insite! Who has not made this dark type of things in parks corners and places. Good Idea Good work, can that they gain a goverment demand but may be by prewalls it and quality of the painting with water base, dont worry and every body happy!!! Great!!! Congratulations Guys!!!
Live and learn!
Asians did it again >.<
Work stolen from Coco de Mer & Kroijer agency:
http://www.advertka.ru/media/prints/13165/
You may be right, but the linked work is posted in November 2007, and the work above is done in September 2007. It may also be a coincidence.
Wow. these are exactly the same. Someone's a hack.
these 2 are 100% similar. I don't think it is a coincidence. Someone is a copycat.
the similarities are too much to be a coincidence
i like it tho, whoever did it first.
Very nice guerilla works, but I'm still wondering how did it came about to the position in d 1st diagram ? Haha
I had this idea beginning of this year, but it involved cats (was a brief on desexing cats). So imagine this but with paws lol.
Home is where the Art is.
If you look at the two art directors they share the same last name. Weird right?
Yeah I did it, and we finally had a client who was willing to buy it in Singapore.
:-)
Coincidence! The lame excuse of copycats.
Hey stop that copy cat shit! I did this idea before, but now I had the chance to execute and sell the concept.
Look at my username, my website, http://www.mikkelkroijer.dk/book/coco1.html
And last but least look at the art director credit on this campaign.
This is not a replica.
Mikkel Kroijer
Point taken! Let's stop the copycatbull.. Nice work Mikkel!
Excellent work.
I prefer this attempt more with the application of the realistic palm & foot prints as apposed to the previous ones which were just cut outs. Helps make a lasting impression.
Again, well done.
Godt arbejde (^_^)
Cliff
Imagine Singapore banned people from chewing gum (it's an offence)...let alone graffitti in the city. NO WAY!
"Bowww Wowww"
who doesn't like having sex with a tranny hooker in a singapore alleyway
:::J:::
i still cant get the how they did it in first picture
singapore = smart government with stupid laws.