Old Spice Champion: The 10 point line

Because 3 point shot is for beginners.

Advertising Agency: Kirowski Isobar, Budapest, Hungary
Creative Director: Márton Jedlicska
Art Director: Carlos Ramas
Copywriter: Bence Bodnár
Producer: Éva Bayer-Baróti
Account Executive: Kristóf Pfeffer
Published: June 2012


Klara K.'s picture
Klara K.
2695 pencils

I think this is spot on - insight, connection with the product, execution. That's why men do sports - to prove themselves and beat others.

kleenex's picture
36314 pencils

I like the concept, but did it sell more product???

DaAvitar's picture
182 pencils

Nice....however for me...there's too much going on

Tiernanmc's picture
18 pencils

Captures the essence of what it means to be an athlete, nice concept. Interesting to see what else they will come up with

Log in or register to post comments