Obra do Berço ONG: The heads and tails coin donation

Donate. Any amount counts.

Advertising Agency: Lew'Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowicz, Manir Fadel, Mariana Sá
Art Directors: Bernardo Romero, Ronaldo Fonseca
Copywriter: Marcos Almirante
Additional credits: Márcio Oliveira, Daniela Leão, Juliana Peralta, Luiz Ritton
Published: March 2012

16 comments

khronos's picture
khronos
998 pencils

nice...i like it!!

Prasad Weerasekara's picture
Prasad Weerasekara
640 pencils

Interesting .

Andrej's picture
Andrej
656 pencils

Win!

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

very nice

Roman Roman's picture
Roman Roman
50 pencils

Totally.

Gi_bo's picture
Gi_bo
1385 pencils

So simple, and thats what i love about it

GiBo

manoranjanpattanayak's picture
manoranjanpattanayak
57 pencils

thsi si a mrvelous cretive that i ever senn

ramesh_1ab's picture
ramesh_1ab
102 pencils

Intresting.

dievill's picture
dievill
153 pencils

Perfecto.

kleenex's picture
kleenex
34089 pencils

nice idea.

mertos's picture
mertos
899 pencils

nice lay outing...nice idea

darrenabriel's picture
darrenabriel
54 pencils

very different. great way to raise awareness to get people donating coins. heck, why not get a fan with most nominations be the referee that tosses the coin before the game begins!

Lawson Hembree's picture
Lawson Hembree
456 pencils

Simple use of a common occurrence with lots of viewers to raise awareness.

Where is the idea's picture
Where is the idea
707 pencils

Now, here's a kick-ass idea....good one.

Peter Frank's picture
Peter Frank
532 pencils

Perfect

stickynotes's picture
stickynotes
1067 pencils

nice media!

Log in or register to post comments