Nissan Micra: Park Assistant
Park without assistance.
Advertising Agency: TBWA\ Barcelona, Spain
Creative Directors: Fer Garcia, Juank Espejo
Art Director: Ferran Mestre
Copywriter: Edu Escudero
Photographer: Felipe Mena
Published: February 2011



6 Comments
bastante bien, españa
We all hate stuff being stuck on our cars, but this is quite nice. It would make me smile before tearing it off and stuffing it into the ashtray.
What hath God wrought
This is probably the best 'stick on car' piece I've seen.
That being said, the egregiously bad Photoshop indicates that this idea probably wasn't produced.
Agreed, doubt the client even saw this.
It's true that people hate such things stuck on their cars, but I agree with Morse that this particular idea may actually overcome the initial negative reaction
http://adbuzzer.wordpress.com
Yeah, ok. :-/
That's me!
http://blog.tapuz.co.il/wranger