Cannes Lions 2007 Promo Winner
Advertising Agency: Publicis, Singapore
Regional Creative Director: Calvin Soh
Creatives: Loh Weicheng, Yvonne Chia
DI Artist: Jimmy Leow
Project Manager: Gwynn Wong
Associate Account Director: Jason Tan
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11 Comments
i love it!
Thumbs up, great piece of advertising. Maybe the limited number of boxes reduce the impact of the whole thing, but if the buzz generated do the job... then there's nothing to worry about :) Love it.
"I don't need to fight to prove I'm right"
really nice and simple.
Clever bastards! :)
>>>> That's not an ad. THIS is an ad.
awesome. kinda like wonka's golden ticket.
i'd even bet some kids bought more than one box.
no surprise it won at cannes.
rd
Terrific!
hmm.. got to get my hands on one of those..
ideas....30 minutes nahi toh free.
damn. dis is damn good!!!
* it's not how good you are. it's how good you want it to be *
Awesome!!!
i'm envy :)
it's perfect!
perfectly simple, wish I'd of that! love it! deym! deym! deym!
*wala lng nanggugulo lang, ajajaja