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9 comments

bknowlden's picture
bknowlden
3647 pencils

"This outdoor ad is created by piercing a metal sheet with laser." - You don't get to explain your ads to people when they run. To me, this looks like a bad neon sign. Sorry DDB, maybe next time.

slim's picture
slim
1047 pencils

But you do award show judges, I s'pose.

addyhoch10's picture
addyhoch10
2592 pencils

have a closer look at the pictures brandon, it really looks lasered or at least welded.

i think this kicks ass when you see it in the streets

Juan Carlos Labbé's picture
Juan Carlos Labbé
4 pencils

mmm... why do nike make shoes with laser technology? My guess is to get sharper cuts on the different pieaces, an clearly the way it's executed here it does not reflect that.

addyhoch10, you're right... it looks welded, but not cutting edge laser technique.

addyhoch10's picture
addyhoch10
2592 pencils

i admit i know nothing about welding or lasering.
it just made sense to me at first view.
you're right, laser edges would be more accurate.

act's picture
act
535 pencils

yeah, lasers should be straight and precise. if it's about precision, there are lots of things you can do.

kre8's picture
kre8
989 pencils

this is obviously 100% execution.
but i think its strong enough to carry it through.
wish i was in paris to see it.
but then, the food sucks.

jennywhx's picture
jennywhx
1142 pencils

i was agree to Juan & act
it look like some lousy welded job instead of laser.

Nyxx's picture
Nyxx
10 pencils

It looks interesting to me. I think the view catches the eye...
Anyway the size is impressing so it has to (independent of the execution :))

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