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Published/Aired: 
October 2006
Description: 

Being a qualified dog trainer, Sterling needs the most effective channel to reach its selected target market. The prospective clients are selected based on information acquired from dog groomers, breeders or dog clubs. These sources give out information about which dog owners may need help from Sterling to train their dogs.

Sterling then directly distributes the direct mail just like how newspapers are delivered, which is thrown to the doorstep of each prospective client.

Advertising Agency: David, Jakarta, Indonesia
Creative Directors: Hendra Lesmono & Jeffry Gouw
Art director: Handri Karya
Copywriter: Admira Pustika

Comments (5)

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Highest Rated

popmilk's picture
popmilk
Activity Score 36

this is good.. so good as long as its not a scam.. hahahaha

nish's picture
nish
Activity Score 96

Nice idea. But I wouldn't touch a roll of paper which looked
torn and shat on by a dog. Nice idea, though.

henduraa's picture
henduraa

hi ivan, it's jakarta Indonesia, not Malaysia.

ivan's picture
ivan

Yes, of course. Sorry.

RAZ21's picture
RAZ21
Activity Score 253

love it!

popmilk's picture
popmilk
Activity Score 36

this is good.. so good as long as its not a scam.. hahahaha

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