New World Fitness Club: Belly cushion
Advertising Agency: Ogilvy & Mather Korea
Chief Creative Officer: Wain Choi
Creative Director: Yongsun Kim
Art Director: Suewon Chang
Released: December 2007
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15 Comments
I have always used my pillows under my head, guess I've had it wrong...
--
brandon
www.brandonknowlden.com
the pillow idea is good. but as u say "we all use our pillows under our head".
//
don't be affraid of design.
:::J:::
yea agree.
who uses it on their stomach?
:::J:::
isn't this a repost?
why yes, yes it is.
http://adsoftheworld.com/forum/exhibition/when_people_hug_the_cushion_...
When I see disgusting work like this
Mother Mary comes to me
Speaking words of wisdom, let it be.
lol
randomnessnesses this is!
copywriter out!
anything is posted so .....why not this shit. I agree there are few good good creatives here.
___Advertising is advertising___
http://merobarema.blogspot.com
so fuckin' bad
I don't think so.
I think it's fab!!!!
C'est orrible!
hmm I think so with the first comment
awful!
and agency people pretending to be asleep... now that's even worse...
i am fat so i am sad
now i'll eat a sandwich with... ALL.
for consolation.
Worse than 1st year student work.
From students studying mathematics.
The poorly written "brief" doesn't help. People hug pillow=they feel fat=they will want to work out.