neu.de: Socks

Advertising Agency: Heye & Partner, Munich, Germany
Executive Creative Directors: Alexander Bartel, Martin Kießling
Creative Directors: Jan Okusluk, Zeljko Pezely, Fabian Hinzer
Art Directors: Andreas Weber, Amalija Tidlacka
Copywriters: Christian Beitlich, Isabel Köhl
Published: January 2010

17 comments

D_N_A's picture
D_N_A
121 pencils

COOL!

Dereck's picture
Dereck
12 pencils

NICE!

Noor Salah's picture
Noor Salah
34 pencils

I like it!

CrackerJackWorks's picture
CrackerJackWorks
12666 pencils

smart

Guest's picture
Guest

3 creative directors?! wow …

dollypoppin's picture
dollypoppin
1423 pencils

I liiiiike.

---------
"Nihil sub sole novum"

dsklan's picture
dsklan
1927 pencils

in my laundry there are only ugly old fat people!

Guest's picture
Guest

nice!!

kindlovingsoul's picture
kindlovingsoul
82 pencils

Pretty ingenious!

rurorjuror's picture
rurorjuror
738 pencils

Smart

brandingworthspreading's picture
brandingworthsp...
648 pencils

I wasn't expecting it at all! Great idea.

Copy_ranter's picture
Copy_ranter
194 pencils

2 executive CDs, 3CDs, 2 ADs and 2 CWs... either this team is struggling for big ideas or they all desperately want to win an award.

The idea is really cool but its not wow!

Dzsoi's picture
Dzsoi
6312 pencils

I guess it is not just a team... it's the agency itself.

The ad is really cool indeed!

Guest's picture
Guest

it is the team - the agency is 200+

AssassinX's picture
AssassinX
1329 pencils

Great metaphor!

Very clever ad.

Guest's picture
Guest

Very good !

Billoughsby's picture
Billoughsby
5091 pencils

Inherent problem: Women will spot this sock and smirk "How stupid", while men will go home and get right online, looking for a woman to do their laundry. Just keeping it real here.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

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