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National Rail: Magazine

National Rail: Magazine
Your rating: None Average: 7.6 (36 votes)

Minimal environmental impact.

Advertising Agency: King, Stockholm, Sweden
Creative Director: Frank Hollingworth
Copywriters: Niclas Carlsson, Christian Karlsson
Art Directors: Josephine Wallin, Tommy Carlsson
Via: adgoodness

20 Comments

truecopy's picture 397 pencils

Rly nice one.

"Sex sells. Truth even better."
A friend

simba's picture 32 pencils

cool!

stereodeluxe's picture 133 pencils

isnt this the claim to the latest smart campaign?

benjaminbrown's picture 439 pencils

Very nice. Love the shade of green.

Willey's picture 140 pencils

what happens to the train emissions? are they also "minimal" to the environment?

Yokel's picture 610 pencils

It's probably a wind powered train. You know, with a sail and everything.

ming the merciless's picture 190 pencils

Better than 1000 cars perhaps? Much better than a road full of cars anyway, surely...

Adlibe's picture 56 pencils

This is really cool... but yeah Willey's right... less destruction of natural environement isn't only about cutting less trees...

- Cool artworks and great ideas make the world go round -

speakeasy's picture 59 pencils

hey the key word here is MINIMAL.comprende? simply marvellous.

Jacket-ero's picture 34 pencils

great!!

Don´t mess with Jacket-Ero

Don´t mess with Jacket-Ero

nitin456's picture 135 pencils

very nice

saramago's picture 14 pencils

Brillante, muy brillante (www.otromarketing.es)

surzal's picture 30 pencils

Bravo. Nice one.

supersupergirl's picture 296 pencils

damn damn smart

hadrianapolis's picture 673 pencils

Very nice and effective and great channel usage! congt.

super calibara's picture 176 pencils

Made with a lot of passion and extra Butch. Congratulations.

Rog's picture 6110 pencils

Pure and simple. Nice one.
Reminds me of 'Surf' and 'Skiing' newspaper executions.

>>>> That's not an ad. THIS is an ad.

Rachel.Mann's picture 452 pencils

By using a two page spread, you have killed twice as much tree.

:D

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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett

wearmysocks's picture 1099 pencils

Great idea! Love it, awesome execution.

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Energizer Bunny arrested, charged with battery.

Guest's picture
9

niceeeeeeee

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