National Geographic Museum: Leopard

The dedicated work of Dereck and Beverly Joubert.
What's it take to get this photo? Stand here with a camera for three years.

Advertising Agency: SmithGifford, Washington DC, USA
Creative Director: Bruce Gifford
Art Director: Kevin Richards
Copywriter: Drew Magary
Photographers: Dereck and Beverly Joubert
Released: March 2009

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10 comments

sirvan's picture
sirvan
29870 pencils

The lines could've been different, too.

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

Pirate of the Caribbean says:

I like the headline and the thinking behind.
I don't know if yellow lines were necessary.
But, overall, it's a good idea.

Guest's picture
Guest

wow, do leopards actually ride the subway ever three years?

Guest's picture
Guest

i wish i could spend 3 years on a single project

tanvir hassan raju's picture
tanvir hassan raju
419 pencils

beautiful.....love the idea....really good

tanvir

dave.swanson's picture
dave.swanson
127 pencils

i like it very much.

GX's picture
GX
146 pencils

muy intereante, creo que no le hacen falta las líneas.

wild_fire's picture
wild_fire
91 pencils

simple. honest. love it.

Guest's picture
Guest

actually i think the yellow lines are necessary judging from the traffic intensity in subway, ads need to get maximum visibility!

Nicely done up ad..love it~

www.talkingprint.com

Guest's picture
Guest

Love the directness, it is stark simple and powerful...really gets the point across.

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