Nando's: Lamp ambient
The Espetada Rustica is a delicious meaty grilled boneless chicken from Nando’s. As part of the regional calendar for 2009, it was a major area of focus for Nando’s Oman with a lot of in-restaurant posters that came in from South Africa for adaptations in the local market. Since much of this was mostly inward communication, the agency used a delightful outdoor ambient approach to communicate the sensory ‘big sized feel’ of this exciting dish and drive in traffic. It simply created a sizzling Espetada Rustica BBQ effect on a lamp post that was exactly in close proximity to the Nando’s outlet in Qurum, Oman- substituting the lamp pole as a natural skewer by adding large chunks of ‘meat’ around it.
Advertising Agency: Asha Advertising, Oman
Creative Head - Art: Balakrishnan
Creative Head: - Copy: Cherry Koshy
Client Service: Balaji Sunderaraman
18 Comments
wtf! this is just gross.
Oman Mobile ad looks more eyecatching, sorry.
This is sort of desgusting. There should be blood on the ground, it'd complete the task.
I think it is Chicken Tikka – a traditional Bar B Q food. Idea is NICE. But the execution is not delicious.
what are these red things? I understand them when I read the passage
What a hell is these?????
Off!
Used to something better for Nando's
Simple ideas are the best !
it's shish kebab guys... are you all vegeterians or what? good idea.
right, its shish kebab.. yummy.. i tried the restaurant when i was in oman few years ago.. and i'd love to taste it back... :)
| Everartz |
yum yum.
It's cheap, it's effective, it does its job
I like it. We did a similar ad a couple years back for Wal-Mart's Grocery Store.
http://jasonpartridge.carbonmade.com/projects/2456671#17
Concept is ok. but.... n fake...
WTF
www.immb.info
A éso le llamaría uso incorrecto de los medios
Yeah, I got that it was a shish kebab but it's not exactly appealing and I can see how many people would miss that, especially if you're speeding by in a car.
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THE IDEA IS VERY NICE BUT PRODUCTION IS VERY BAD
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Last date 13th Sept. 2010