Museum des Sciences Naturelles: Greetings
To send New Year greetings for 2008, the communications team at the dinosaur museum sent colleagues and main sponsors a highly original package. Inside was a block of plaster and a hammer & chisel with an invitation to amateur paleontologists to dig, not for the bones of a mighty T-Rex, but to find the museum's greeting card.
Advertising Agency: McCann Erickson Belgium
Account Director: Talia Hendlisz
Creative Team: Gregory Defay, Quentin Gascard
10 Comments
Love it.
--
brandon
www.brandonknowlden.com
Excellent.
Very Interesting.
"Assume nothing, question everything."
Really great concept
Awesome!!!! Best thing I've seen on this site in a long time.
Fun!
i like the idea but i wonder if anyone acctually did it... i for one would have left it in its original plaster and just got the invitation off someone else :)
down adv. From a higher to a lower place or position...
i would! destroying stuff = fun!
How many of those did ya sent? Cool, sure they made an impression.
Excellent!