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Miojo Instant Noodles: Miojo Mission

An unmanned rocket will take a capsule that was built with the purpose of carrying the ingredients for the recipe created by Bassoleil to an altitude of more than 100 km and then eject it into space. The idea for the meal is to achieve the boiling point when the capsule crosses the mesosphere on its way back home. The mesosphere is the layer of Earth's atmosphere that is responsible for, among other things, burning up meteors and now also for preparing space noodles. The development of the capsule will be finalized and the tests on the rocket will be conducted in the coming months. The rocket will be launched in January 2015, kicking off the celebration for the 50th anniversary of Nissin Miojo Lámen in Brazil.

Advertising Agency: F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
Executive Creatie Directors: Fabio Fernandes, Eduardo Lima
Creative Director: Theo Rocha
Creatives: Igor Cabó, Rodrigo Adam
Account Supervisors: Marcello Penna, Marco Piza, Gabriela Marques, Julianna Carvalho
Planners: José Porto, André Foresti, Gabriela Sanchez, Flavia Nogueira
Media: Fabio Freitas, Carolina Bertão, Olivia Baptista
Agency Producers: Victor Alloza, Renato Chabuh, Gisele Campos, Maira Massullo, Rafael Paes
Production Company: DIETRICH.TV

Directors: Gabriel Dietrich, Georgia Guerra
Art Director: Gabriel Dietrich
D.O.P.: Gabriel Dietrich, Georgia Guerra, Gabriel Tye

Editor: Henrique Guilhen
Animator: Estevão Puggina
Illustrator: Fabio Vido
Programmers: Ariadne Gomes, Caio Franchi
Post Production: Henrique Guilhen
Sound House: Somzera

Producer: Equipe Somzera
Project Director: Aline Veríssimo

Project Manager: Beatriz Agnelli
Integrated Production: Juliana Hasegawa
Technology Director: Jefferson Russo

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1 comment

McLoving's picture
McLoving
278 pencils

All of this for instant noodles, what a noble cause

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