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ivanlim's picture
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I think this idea is fundamentally flawed.

Not because of the reasons given by those above me (though some of the reasons are very, very plausible).

The most fundamental flaw would be:

People who add sugar to their drinks essentially want... SUGAR.
They want it sweet.

So, if they like their drinks sweet, how will this 'no sugar' soda even appeal to them?

Think about it.

And yes, I like my coffee with one pack full of sugar.