Metro Shoe Laundry: Rat

When your shoes come home, they don't come alone. Keep them clean.

Advertising Agency: Makani Creatives Pvt. Ltd., Mumbai, India
Creative Directors: Ashish Makani, Sameer Makani
Art Directors: Madhuri Mhatre, Prasad Rao
Copywriters: Simran Wadhwa, Sanju Aiyar
Published: September 2012

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Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Poor rat. Without any judgment, Unicef did something similar;

gagan's picture
164 pencils

Terrible! So people are 'accidentally' going to step on those big stickers and then use their hands to take them off! I wouldn't touch that crap. Shoe soles get dirty every day. So are you going to launder them everyday? That's why there are door mats. You scrape the soles before entering.

kleenex's picture
26822 pencils

I say they have a concept, but not a great one.

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