Mercedes-Benz SLS - AMG: Flying car

Advertising Agency: Ponto de Criacao, Brazil
Creative Directors: Ana Paula Marques, Margit Junginger
Copywriter: Margit Junginger
Art Director: Cristiano Canguçu
Account V.P: Cristiano Corrêa
Account Director: Eliana Rocca
Account Assistant: Fanny Schvartz
Planner Director : Juliana Nappo
Media Director: Lusia Nicolino
Project Manager: Francine Novo
Marketing Director: Dimitris Psillakis
Executive Producer: Rafael Marques
Graphic Producer: Richard Denami
Marketing Supervisor: Jefferson Ferrarez

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Hibon's picture
3731 pencils

The idea of using the "window" of a plane i think is very new. (i'm sure this will inspire other ideas)

Simple ideas are the best !

Hibon's picture
3731 pencils

Thank you, i see you are old enough to know what as been done before. Nice ideas also!

Simple ideas are the best !

picopalqlea's picture
999 pencils

I believe that the use of a plane window is very annoying for the passenger... this sort of application does not work for me.

prs's picture
210 pencils

great. i was baffled by the simplicity of the concept and the execution. Great Work.

Don't follow the herd - be yourself!

AssassinX's picture
1329 pencils

Not a very good idea, I think.

BTW, I want that diecast car model!

Guest's picture

Aí sim, galera! Mandaram bem!

Guest's picture

I like it, clean lines, clasic colors, the sky and blue, what's not to like?... don't care for a red car though it does make for a nice contrast :) ...

brandingworthspreading's picture
648 pencils


Guest's picture

Wouldn't the effect be ruined because you start on the ground and most airlines make you keep the blinds up during take off and landing? You'd just see a small car floating on the runway

dollypoppin's picture
1423 pencils

Lovin' this idea.

"Nihil sub sole novum"

Guest's picture

Scamp ad

Guest's picture

i don't think so SLS AMG needs such king of activity. not happening guys

freakart's picture
534 pencils

next time there will be no window to look thru :(


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Guest's picture

I love the thingy with the window!!!! Not saying it works or anything...

brookjohnston's picture
296 pencils

This is fun.

janeliza's picture
41 pencils

It's good for a new area

Lil de's picture
Lil de
48 pencils

Not impressive at all. I totally agree with " thirty6chambers".
The previous Fiat: Airplane window is Awesome. I love the idea

tamils's picture
202 pencils

good simply creative....

MJStinson77's picture
601 pencils

I don't think this is a bad execution, but the Fiat window graphic was better. | | wordjones

Guest's picture

Great Work!

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