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Guest's picture
Guest

i am using this image for an analysis..do the names mary and john try to connect the immorality sometimes aids is seen with?...since they are both biblical names

camucic's picture
camucic
Activity Score 17

Did I see it at the D&AD global student award for the HIV vaccine?!?!

konekt's picture
konekt
Activity Score 60

brilliant!

Kateter's picture
Kateter
Activity Score 2029

I like the idea. but I don't like the copy. not engaging enough.

daniel ieraci's picture
daniel ieraci
Activity Score 333

Really nice. Great thinking and an engaging idea. I'm quite impressed that it's student work, well done.

LisAD's picture
LisAD
Activity Score 446

now this is cool! hail to new ideas and approaches!

Julien's picture
Julien
Activity Score 6

Thanks a lot Ivan for putting up our student work as well!!!
It's a great opportunity to get feedback from all over the world
and to see what your ad does outside of the school!
THX!

Julien's picture
Julien
Activity Score 6

And yes, we came to that idea based on the D&AD HIV vaccine brief. It didn't do anything there, the execution sucked...
We changed the client for our portofolio so that we don't always have to explain: "Yeah, when there is a vaccination, this might be a way to commicate."

sal's picture
sal
Activity Score 13

Hi Camucic, you are right!! The first version was done for the HIV vaccine brief. But we thought there was nothing interesting for durex done with copy so we changed it. Now it's also more realistic.

Julien's picture
Julien
Activity Score 6

Hey, Sal, good morning! Same minute, different place, haha! See you in school!

robinstam's picture
robinstam
Activity Score 215

Good afternoon Julien! I've got a new online idea for Head & Shoulders based on our print campaign. See you in school.

ginfizz's picture
ginfizz
Activity Score 14

let people who deserve health be the end of the sotory instead of a cheating ******** and a wedding crashing **** like they are.

jonybeta's picture
jonybeta
Activity Score 364

It´s a nice way to involve people, for me its a good ad. Like it!
http://micorazontusmanos.blogspot.com

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

Jimdjango's picture
Jimdjango
Activity Score 15

It's a nice idea. The copy is too long in the beginning, should be just a sentence or two. The second page can be as long as you want. Readers won't read too much before unfolding the page.

camucic's picture
camucic
Activity Score 17

All right! I think this is a really good campaign for Hiv vaccine and even for durex, thumbs up!!

everartz's picture
everartz
Activity Score 7609

effective!

| everartz |

Don Draper's picture
Don Draper
Activity Score 144

What glowing comments many of you have left. Still I'm unimpressed.

nemesis's picture
nemesis
Activity Score 765

good one... very nice!

habeel2004's picture
habeel2004
Activity Score 99

Brilliant!

Boyko's picture
Boyko
Activity Score 29

Did the rubber prevent them from getting the HIV in the first place or does Durex help them keep their secret? The reveal makes it seem as if they don't have to share some pretty essential info.

primo_susto's picture
primo_susto
Activity Score 440

wow this is good, very good

michelangelo_of_ad's picture
michelangelo_of_ad
Activity Score 408

nice...

Bundy Agency's picture
Bundy Agency
Activity Score 597

fix your typo and its nice.
"mary had never felt so happy in whole her life"

Anne's picture
Anne
Activity Score 508

Great advertising.

extraboy's picture
extraboy
Activity Score 91

sth there.;)

kanja's picture
kanja
Activity Score 100

nice

Tapper's picture
Tapper
Activity Score 490

its ok and actually works better for hiv charity/organisation. Too serious for condoms

misterpanda's picture
misterpanda
Activity Score 282

very good, i give a 8,5 (it needs a better art direction)

kartik.katti's picture
kartik.katti
Activity Score 7

nice...

oshe's picture
oshe
Activity Score 852

Del carajo, felicitaciones, congrats

··o.s.h.e··

Guest's picture
Guest

i am using this image for an analysis..do the names mary and john try to connect the immorality sometimes aids is seen with?...since they are both biblical names

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