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D&AD exit sign

Agency: 
Published/Aired: 
June 2009
1492
Description: 

Recruitment consultant Liz H made a cheeky bid to poach D&AD award winning talent at the awards ceremony - working with the creative agency RKCR/Y&R she had several fake exit signs erected in the Roundhouse.

Unfortunately for the creative team involved the night was nearly cut short when security challenged them while they were putting up the last of the light boxes. Thankfully a quick flash of the fake D&AD name badges they’d pinned to their lapels saved them from a hasty exit!

Ambient advertisment created by Y&R, United Kingdom for Liz H, within the category: Professional Services.

Advertising Agency: RKCR/Y&R, UK

Comments (4)

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Highest Rated

lucho.nunez's picture
lucho.nunez
Activity Score 14

Done!

Gilbert Berkam's picture
Gilbert Berkam
Activity Score 71

the exit sign was also used as an ambient for 'axe/lynx'. Much better than this one. 

Guest's picture
Guest

ad is just just like the anecdote: boring

lucho.nunez's picture
lucho.nunez
Activity Score 14

Done!

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