Livegreen Toronto: Switch
Hello, have you heard about livegreentoronto.ca?
Advertising Agency: Agency59, Toronto, Canada
Creative Director / Copywriter: Brian Howlett
Art Director: Andrew Gillingham
Other additional credits: Bruce Forty, Jared Smith
Released: October 2009


12 Comments
Nice interaction.
But when someone turns it off: That´s it? no one else sees the message?
I comment the comments
Yeah, not sure how many people would turn it on again. I wouldn't, mainly because if I see a switch that size I wouldn't think it work anyway. Don't wanna look stupid on the street trying to switch a busposter on.
Great idea though but I feel it won't work the full 100%.
http://jackmancer.com/
http://twitter.com/jackmancer/
Well, they may install automatic on/off sensors as the machine detects the human-presence. Also to switch it off, manually.
What do you say?
M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk
yes you are right i think. it should be like that. otherwise its waste of money for company.
Done, and done better.
http://adsoftheworld.com/media/ambient/osram_bus_stop
solid ideas don't need cheap gimmick.
good ambient
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~ Quite obviously, I have gathered no moss ! ~
is it automatically switch on !?
Hmm... The idea is to turn off the lights, isn't it? So why the message is just seen when it´s turned on?
***
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Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!
Just a little less copy
i like it !!!!!!!!!!
Hmm... Doesn't turn on an off the light more frequent cause more use of electricity/energy?