Live interactive billboard against agression

April 2010
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Public service employees in the Netherlands face aggression and violence on the streets more and more often. Onlookers unfortunately do not intervene often enough when they encounter a situation like this. We use a live interactive billboard in Amsterdam and Rotterdam to place people in a similar situation witch confronts them with their inactivity.

Advertising Agency: N=5, Amsterdam, The Netherlands
Creative Director: Lukas van de Ven
Art Director: Ed van Bennekom
Copywriter: Jasper Diks
Account: Judith Lavalette, Nadine Marcar
Agency Producer: Christ Bloemheuvel
Production Company: WeFilm
Director: Roel Welling
Producer: Bas Welling
DoP: Martijn Cousijn
Editor: Wouter van Luijn
Post production: Baked Beans
Technique: Bitmove

Comments (8)

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blackhepburn's picture
2 Activity Scores

amazing! need help! can anybody tell where i can find more infomation about this ad and about campaign in the whole?? thanks!