Littering public awareness: Real beach trash billboard
Found on Redondo beach. August 21, 2005
www.surfrider.org
Surfrider Foundation
Agency: Saatchi & Saatchi, Los Angeles, USA
Copywriter: Felipe Bascope
Art Director: Michael Reginelli
4 Comments
Kind of stuff I like. Maybe the line is a bit small for a billboard.
Yea the line is kinda small, I like the visual thou, truthful and straight foward.
I believe it would be necessary to be close and slow to get the entire point
<<>><<>>
I like the fact they took the actual junk and attached it to the board. Very good. Maybe they got the account people to do it.