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Stitch

Published/Aired: 
August 2010
Description: 
Advertising Agency: Saatchi & Saatchi, Colombo, Sri Lanka

Creative Director: Asanka Ilamperuma

Art Director: Roshan Quintus, Rishini Jayasinghe

Copywriter: Mudith Uswatta,

Account Planner: Ronald Peiris

Additional credits: Anoushka Wijesurendra, Randima Jayasinghe, Yeshan Samarakoon, Preethi Roberts, M.A. Kumar, B. Alwis, Saman Soysa, Ruwan Hadinnapola, Anthony Sinaiya

Published: April 2010

Comments (25)

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Highest Rated

peshawa.sofi's picture
peshawa.sofi
Activity Score 207

I thought the same :)

Guest's picture
Guest

Awesome idea... just that it could've been executed better.

TommyO's picture
TommyO
Activity Score 1866

While the stitches idea is cool, people will not understand the connection to the product. Whereas the patch idea is boring, but it's clear what the product is.

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Good point Tommy O, I totally agree on that.

N17's picture
N17
Activity Score 475

listen to TommyO.
+1

MJStinson77's picture
MJStinson77
Activity Score 601

Agreed.

www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones

Guest's picture
Guest

Poor execution...

Blashyrkh's picture
Blashyrkh
Activity Score 32882

Sorry if I sound rude but looks like someone with dual butt holes shitted all the way.

fabgeekling's picture
fabgeekling
Activity Score 24

Looking at the small version at first I thought they were hot dogs...

peshawa.sofi's picture
peshawa.sofi
Activity Score 207

I thought the same :)

Jotacef's picture
Jotacef
Activity Score 219

I like it!! BTL!

Guest's picture
Guest

The lumps on my mother´s back look better.

Boris Batkin's picture
Boris Batkin
Activity Score 40

The lumps on my mother´s back look better than this!

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brookjohnston's picture
brookjohnston
Activity Score 296

kind of looks like speed bump/warning things they use to keep people from going off the road.

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Good try.

Write a wise saying and your name will live forever – Anonymous.

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www.twitter.com/@anonauth

dollypoppin's picture
dollypoppin
Activity Score 1423

Yea, thought they were hotdogs too or rope. So.. did this work?

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"Nihil sub sole novum"

Guest's picture
Guest

i'm loving it. wish i could have done this. well done guys. its me S....

Guest's picture
Guest

i'm loving it. well done guys i wish i could have done this. its me S....

Guest's picture
Guest

I'm loving it. well done guys i wish i could have done this. keep it up the sprit of doign good work. its me S....

Miss Copywriter 22's picture
Miss Copywriter 22
Activity Score 175

it looks like hot dog buns, rope or designer shit...........a good idea is ruined because of poor execution.....

Phil Lestino's picture
Phil Lestino
Activity Score 1684

Only works if the road is made of denim

Dzsoi's picture
Dzsoi
Activity Score 8073

Agree. So it won't work.

Guest's picture
Guest

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Dingleberry Jack's picture
Dingleberry Jack
Activity Score 246

Looks like sausages, kinda confusing...

Guest's picture
Guest

this one is good enough ,better than next one,,

Charit Tissera's picture
Charit Tissera
Activity Score 23

the stitches should be assisted with atleast a certain amount of brand involvement! If it was there this could have achieved much greater heights...as mentioned above, the stitches might deviate the idea completely

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