Leica binoculars: Rhinoceros
Get close. With the Ultravid from Leica.
Agency: Advico Young & Rubicam, Switzerland
Creative Directors: Urs Schrepfer, Daniel Comte
Copywriter: Florian Birkner
Art Director: Roland Scotoni
Photographers: Stephan Schacher, Steve Bloom, Ardea, NHPA
Art Buying: Verena Rentsch


5 comments
the same but different
i love it!!
very nice
Love how the concertina folds 'continues' the image too.
Are these small, street level billboards?
>>>> That's not an ad. THIS is an ad.
Global Cheese
coolio