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La Cambre Architecture: Business card

La Cambre Architecture: Business card
Your rating: None Average: 5.3 (16 votes)

Advertising Agency: Leo Burnett, Brussels, Belgium
Creative Directors: Jean-Paul Lefebvre, Michel De Lauw
Art Director: Marie-Laure Cliquennois
Copywriter: Grégory Ginterdaele
Production: Luc Sneyers

15 Comments

doworkson's picture 242 pencils

awesome!

Wordnerd's picture 6617 pencils

i don't know. ok giveaway (exept a paper weight is the most useless thing advertising has ever invented) but if that's supposed to be a businesscard they just failed the brief

apseudobeing's picture 539 pencils

i agree.

i like it, but it aint a business card.

Vicomte's picture 287 pencils

clever

jazarah's picture 1270 pencils

hahaha nice one

Bibhuti's picture 30 pencils

After lift and escalator, business card seems to be easiest candidate for ambient campaign. This one is not so great. I have seen better execution using business card.

http://adsoftheworld.com/media/ambient/braganza_finishing_school_busin...
http://adsoftheworld.com/media/ambient/pradeep_venugopal_sundial

Bibhuti
http://adoholik.com

teenie's picture 1906 pencils

Well, that will certainly fit nicely in my wallet, Rollodex, pocket, card-sleeve, etc. etc.

Original, yes.

Practical? Not so much.

troika02's picture 212 pencils

now try putting that in your business card holder or your wallet...

but_why's picture 282 pencils

Not fitting into your wallet etc might just be the clever bit of this design. Business cards often get mislaid, lost amongst others. At least this one stands out from the rest. I think it answers the brief.

strmkid's picture 35 pencils

very cool.
It's a very simple idea that I'm so surprised no one else has gone for - and it works.

pankajadsoftheworld's picture 424 pencils

i liked it PERIOD

Alistair C.'s picture 692 pencils

good idea, but not practical as a business card.

whitespace's picture 2055 pencils

*waits for Lego's legal letter*

AlexD's picture 17 pencils

Best known? Not really

Visitenkarten's picture

Nice idea... for a give-away.

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