Advertising Agency: 10, Antwerp, Belgium
Creative Directors: Olaf Meuleman, Jeroen Goossens
Strategy: Denis Ghys, Michael Van de Brande
Copywriter: Olaf Meuleman
Art Director: Jeroen Goossens
Account: Katia Strauwen, Anke Berckmans
Production: Yves van Houdt
Media: Ambient
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3 Comments
Sequel to this: http://adsoftheworld.com/media/ambient/kyalin_the_double_campaign
This doesn't work for me bc I would see all those places long before I see the stickers.
It's not about SEEING the place or the sticker first....look at the sticker (whenever), think, things click. Done.
I think this is interactive, smart and clever.