K-rauta hardware stores: Snow shovels

K-rauta hardware stores: Snow shovels
Average: 8 (41 votes)

Snow shovels, prices starting at 99.-

Spray painted on real snow near K-rauta hardware stores, in the winter of record amounts on snow.

Advertising Agency: Vatson Wunderman, Estonia
Agency website: http://www.vatson.ee
Creative Director: Madis Ots
Copywriter: Madis Ots

Published/Released/Aired (Month, Year): January 2010

17 comments

mikeelrapido's picture
1941 pencils
mikeelrapido

Awsome!

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Jaap Grolleman's picture
6926 pencils
Jaap Grolleman

Very "cool" ;D

silvi's picture
4172 pencils
silvi

VERY OPPORTUNIST. GOOD.

sold's picture
2627 pencils
sold

this idea was done before, not as ambient, but done.

djinnn's picture
41 pencils
djinnn

haven't seen it. so your remark doesn't count ;-P

sold's picture
2627 pencils
sold

i mistake myself, here is the campaign i saw before: http://ccsp.com.br/busca/busca.php?SearchArea=novo&t=contrapunto+BBDO+...

michdec's picture
444 pencils
michdec

smart

satrianee's picture
3758 pencils
satrianee

it even don't look like an ad. and maybe it isn't if it shows only by the store itself...

CrackerJackWorks's picture
7977 pencils
CrackerJackWorks

sweet

chris myles's picture
435 pencils
chris myles

an opportunity to be creative with the snow. a good idea.

djinnn's picture
41 pencils
djinnn

Underthought. They should have placed a car there, like it is stuck in the snow, or covered by it

Spoonfeederxxx's picture
643 pencils
Spoonfeederxxx

Seen better...

BananAd's picture
103 pencils
BananAd

Congratulations to "Hot Estonian guys"! Really FRESH and HOT... and COOL

indrek's picture
163 pencils
indrek

Väga lahe.

indrek's picture
163 pencils
indrek

Väga lahe.

ek kanya's picture
814 pencils
ek kanya

again, nice photography. reminds me of this ones: http://bit.ly/5kDqF4

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rolling.stone's picture
2740 pencils
rolling.stone

cost effective; but really; what result would be after icing a full night

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