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Rims Guerrilla

Published/Aired: 
February 2010
Description: 

Ambient advertisment created by Saatchi & Saatchi, Germany for Keskin, within the category: Automotive.

Now it's my turn

Advertising Agency: Saatchi&SaatchiX, Frankfurt, Germany
Creative Director: Mark Karatas
Account: Marc Brücher
Art Director: Rod Henriques, Elena Sautner, Manuela Schwarz
Copywriter: David Fowle, Dorothea Eckhardt
Photographer: Georg Dörr, Martin Joppich

Comments (12)

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Highest Rated

netei's picture
netei
Activity Score 215

the rim belongs to the rim. how simple. love it.

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Sometimes you just need to see the product in use to decide to purchase. Great execution.

DeirdreW's picture
DeirdreW
Activity Score 2

Great idea, but in Ireland this would be classed as littering. Surprised this is not the case in Germany!

sharonref's picture
sharonref
Activity Score 14
Hibon's picture
Hibon
Activity Score 3736

In France some people will say that they car was "broken" because of the ad... still i love the idea. Great execution.

Simple ideas are the best !

netei's picture
netei
Activity Score 215

the rim belongs to the rim. how simple. love it.

dsklan's picture
dsklan
Activity Score 1926

germans love their rims, and they need to be perfekt clean,
so if someone sticks that rubbish on a rim and there is residue from the adhesive or scratches, be sure they sue the company...

xcreativity's picture
xcreativity
Activity Score 2374

good copy. love it.

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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funky_frogii's picture
funky_frogii
Activity Score 2538

very nice

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Zenterdome's picture
Zenterdome
Activity Score 46

very cool idea!

NomadDCLXVI's picture
NomadDCLXVI
Activity Score 443

i don`t like anything what is getting put on my car. actually it pisses me off and the bad thing for this idea is that I am not a minority in this case.
nice idea, nice placemen, but still annoying for the audience.

dclxvi

second_creator's picture
second_creator
Activity Score 754

good idea

copywriter

raven's picture
raven
Activity Score 204

good

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