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Jelly Tots: Snakes and ladders
Advertising Agency: Tbwa\Hunt\Lascaris, South Africa
Executive Creative Director: Damon Stapleton
Creative Director: Bibi Lotter
Art Directors: Chris Crawford, Kursten Meyer, Tammy Matisonn
Copywriter: Dan Parmenter
Illustrator: Ben Crossman
Retoucher: Rob Frew
Published: December 2007
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Comments
You have got to be kidding me... What happened here Kursten?
He who dominates often has no real friends...
I want Jelly Tots!
What does this do for the brand? Is mentioning the name on the play board enough to persuade children? Did they win Jelly Tots at certain points in the game?...
i think Ads of the World is an advertising site, that means we should see ideas plus design. Not only design.
Kid plays game, sees 'Jelly Tots', associates Jelly Tots with enjoyment, Jelly Tots become familiar, Jelly Tots become trusted, kid wants Jelly Tots when kid next sees them in shop with mum = increased sales of Jelly Tots.
It's called 'ads' of the world. Like it or not the game is a communication, it is still advertising Jelly Tots. Its not a great one, granted, but its an ad nontheless, so why shouldn't it be on an advertising site?
If the site was called, 'clever ideas embedded into executions to be enjoyed by advertising creatives and no one else of the World' then you would be right. But its not. And you're wrong. Although don't worry, you're one of many people on here who think advertising is more than it actually is.
Peace.
Lazy creative bullshit.
Artist-wannabe bullshit.
I agree - this is a pathetic effort. Baloonatic - you gotta strive for more creativity than this.
Good activation,
y esto si esta del putas!
No hay tiempo to lose!
One thing definitely should not be here and that's you (muxa)....
Know the various forms of advertisement b4 login again