J.A. Henckels Knives: Cucumber

J.A. Henckels Knives: Cucumber

Advertising Agency: Mccann Erickson Singapore
Executive Creative Director: Ng Tian It
Copywriter: Craig Rosenthal
Art Director: Ivan Hady Wibowo
Photographer: Teo
Illustrator: Kin
Account Supervisor: Tan Su-anne
Production Manager: Jacqueline Wong

Your rating: None

Comments

Submitted by itch on Sun, 2007-06-24 11:26.

impressive!

* it's not how good you are. it's how good you want it to be *

Submitted by raverus on Sun, 2007-06-24 21:05.

why is it hard to cut a cucumber?

any knife will do..... :/

Submitted by PuppiePoppy on Mon, 2007-06-25 02:50.

Ultimate dejavu!!!

Please check out the One Show Design 2007 Silver pencil win, done by Grey Worldwide Beijing. This McCann campaign is EXACTLY the same as from Grey Beijing. The work from Grey Beijing featured a campaign of 5 item such Cucumber (dejavu), Carrot, Egg Plant, Meat (dejavu) & Salmon printed on the side of the cookbook (dejavu).

Is this Cannes Bronze a rip-off from Grey Beijing?

Does this 3 work qualify as an entry for Cannes Print category, which it won a bronze campaign?!

Or did both ad agency pinched the idea from a same source (dejavu)?

Submitted by massdebater on Mon, 2007-06-25 10:05.

its not how hard, its how thin u can cut.

Submitted by PuppiePoppy on Mon, 2007-06-25 13:05.

Somebody just uploaded it:
http://adsoftheworld.com/media/ambient/zwilling_knifes_squid
http://adsoftheworld.com/media/ambient/zwilling_knifes_cucumber
http://adsoftheworld.com/media/ambient/zwilling_knifes_carrot

"Bowww Wowww"

Jumo's picture
Submitted by Jumo on Tue, 2007-06-26 10:44.

ah ah ah !!