Idre Fjall Ski Resort: The longest
The longest ski slope in Dalarna.
Advertising Agency: Spenat, Karlstad, Sweden
Art Director: Niclas Fors
Copywriter: Åsa Jernfält Widlund
Released: February 2008
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15 Comments
Me as a snowboarder, I don't give a shit about this Ad.
I would not have noticed this ad at the first place. A very bad ambience to have this ad in. And also the main content goes unnoticed because of the readability issues.
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It comes just like that!
the cost is practically zero, nice
http://jazarah.net/
Nice and simple.
Me a snowboarder like it. I guess I like ambient stuff. :)
I can't imagine being around, bumpng with this and think "Hmmmm… I must be there". It says the thing, but it's not strong.
Li
Life's a Trip. Enjoy the Ride!
Me as a snowboarder, it works
Its intriguing to passer bys and then it delivers the one message that would make me go to a new mountain, "the longest ski slope"
-SCRATCH 'N' SNIFF
Me as a skier, like it very much.
Keep it simple.
Tinchoman
Thought it was
a roll
of toilet paper.
Me as a creative, i like it.
:::J:::
me as AD thinks there should be trees (top section) scattered along..
:::J:::
Me as a creative who wants to snowboard I like it. But I cannot go as there is no snow.
It's all a big lie.
It's a lie.
I wouldn't notice the small text that's written on the ground touching piece. All I would see is a long stroke of white paper, not seducing me to check it all out and discover this message at the bottom. Maybe a fat text at the top would work better... draw my attention first and then make me realize the idea behind it...
Attention grabbing. the cost is practically zero. Nice creative.
Sweet advertisement!!
A Different idea!!!
http://poovarislandresort.com/
webmaster@poovarislandresort.com